Ticketmaster

Deliverable

Branding · Digital Design

Sector

Live Entertainment · Ticketing

Year

May 2024

Ticketmaster evolved its visual identity to better reflect the energy of live entertainment. A bold colour system, expressive typography and a flexible graphic language create a brand that feels more dynamic, accessible and connected to the moments it helps people experience.

Spotlight

"The Spotlight" is a versatile and dynamic brand element tailored uniquely for Ticketmaster. It symbolizes the essence of your brand, focusing on artists and events, while providing flexibility to adapt to various visual contexts.

The Reveal

The "Curtain Reveal" is a unique and captivating brand element. It emulates the excitement and anticipation of a live performance by utilizing the concept of opening curtains to unveil the content to the audience.